Item: Ad for gas detection equipment manufacturer.
Input: Developed concept, wrote copy, edited images and completed layout for ad promoting expanded service and customer support. Ad ran in various industry trade publications.
Item: Regional ad for Lexus of North Hills dealership.
Input: Wrote headline, edited copy and directed final layout to provide to local publications.
Item: Trade publication ad for Baldwin Lighting category.
Input: Developed concept, directed photography, wrote copy, and completed layout for ad promoting Baldwin Home Lighting line to retail market. Ad ran in various trade publications.
Item: Trade publication ad for Alsy Lighting.
Input: Developed concept, wrote copy, and completed layout for ad promoting upcoming event and product line to retail market. Ad ran in various trade publications.
Item: Holiday Party Custom Invitation
Input: 7"x5" holiday invitation for company party. Designed concept, layout, provided files to printer for production and prepped address files for PRSRT mailing. Designed online RSVP form to automate tabulation of menu selections for over 700 attendees. Click here for PDF of full version.
Item: Trade publication ad for Combustion Analyzer.
Input: HVAC promotional ad launching new Tune-Rite software for INSIGHT Plus combustion analyzer. Image prep, content and final layout provided to industry publications.
Item: Trade publication supplier profile.
Input: Managed supplier listings, updated capabilities and provided ad content in various industry publication buyers' guides and directories.
Item: Open Enrollment Insurance Coverage Booklet 2022
Input: Compiled and organized content for three versions (PA, IL and CT) from HR department covering health coverage plans and corporate policies. Proofread, formatted into 56 page saddle stitch booklet to reduce printing costs and include tear-away application/response forms. Coordinated list, printing of 700 copies, and mailing fulfillment with local printer.
Item: Holiday eCard
Input: Created concept to complement a printed version of the card, added copy and animation.
Item: Trade publication ad for orthopedic contract manufacturer.
Input: Half-page ad for orthopedic market trade publication highlighting contract manufacturing capabilities. Image prep, content and final layout provided to industry publication.
Item: Trade publication ad for licensed line of lighting.
Input: Full page ad announcing new line of CosmoGirl branded lighting debuting at High Point Furnishing Market. Wrote copy, edited images and placed media in key trade publications.
Item: Trade publication ad for contract manufacturer.
Input: Half-page ad for contract manufacturer running in regional domestic manufacturing trade publications. Copy, photography and layout completed to run in targeted trade publications.
Item: Trade publication ad for contract manufacturer.
Input: Half-page ad for HVAC product manufacturer running in contractor catalogs like Grainger, etc. Copy, photography and layout completed to promote heating season event.
Item: Employee Handbook 2022
Input: Compiled and organized content for three versions (PA, IL and CT) from HR department. Proofread, formatted into 56 page saddle stitch booklet to reduce printing costs and include tear-away response forms. Coordinated list, printing of 700 copies, and mailing fulfillment with local printer.
Item: iTX Product Launch Mailer.
Input: Developed layout, design and copy for bi-fold mailer announcing the release of the iTX multi-gas monitor and micro-site, myiTX.com. Special dual-purpose BRC allowed recipients to request more information or use it at the trade show event. (click to see inside and back; pdf format.)
Item: Membership Event Mailer.
Input: Developed design and copy for mailer targeted to senior members, inviting them to take advantage of special programming (part of membership retention initiatives). (click to see back; pdf format)
Item: Chase Magic Instant Win Mailer.
Input: Managed instant win online promotion project for Chase Bank. Gatefold mailer was polybagged and contained a game piece to drive recipients to the online instant win game while exposing them to special credit card offers. (click to see inside and back; pdf format)
Item: Invitation to 'Graffiti Party."
Input: Created invitation design and copy for friend's annual graffiti party where attendees were welcomed to write witty personal or famous quotations on wall in a redecorated room. (click to see back; pdf format)